Solving a Problem before it becomes a Problem!
When I coach entrepreneurs to pitch, I always want them to start with the problem they solve for someone they can send an invoice to. Recently, I spoke to Laura, an entrepreneur who has solved a problem for people unaware that they have a problem. Very curious! Who are these people who do not know […]
My Advice – Stop Selling, Let People Buy
How to Pitch & Win More Business When strangers come to our door, we are often reluctant to open the door; why? Mostly because we suspect they are going to try and sell us something, e.g. switch energy supplies, sign up for some new local service, change Wi-Fi providers. The fact is nobody wants to […]