Solving a Problem before it becomes a Problem!
![Solving a Problem Before it Becomes a Problem](https://aristo.ie/wp-content/uploads/2023/09/Aristo-Andrew-Keogh-Solving_a_Problem_Before_it_becomes_a_Problem-1024x1024.png)
When I coach entrepreneurs to pitch, I always want them to start with the problem they solve for someone they can send an invoice to. Recently, I spoke to Laura, an entrepreneur who has solved a problem for people unaware that they have a problem. Very curious! Who are these people who do not know […]