How to PITCH, be it for Golf or INVESTMENT!

A Senior PGA golfer wanted to be kept abreast of all the new discoveries being made in sports psychology. So, he asked Dr Bob Rotella, a world-renowned sports psychologist, to bring him up to speed with the latest developments. Dr Rotella guided Rory McIlroy towards his recent Grand Slam Masters victory. Here is Bob’s response: […]
Chatbots and wardrobes, the similarities!

If you have been reading my articles for a while, you will know I have a passion for helping businesses to tell their story. Let me tell you one of the most interesting and exciting business stories I have heard. I recently worked with a small group of researchers, preparing them to deliver their pitch […]