- Find out about your audience i.e. age profile, gender mix, business etc.
- Ask yourself as a result of my talk what do I want my audience to do, more of, less of, stop or start.
- Decide what is the key point you want your audience to take away from the presentation.
- Decide on an exciting opening that gets the audiences attention; fail to do this and you struggle for the rest of the presentation.
- Devise a really high impact closing statement that leaves them in no doubt as to your message. Continue reading
Like many people last Christmas I received a present of the Steve Jobs book written by Water Isaacson. My first thought was, look at the thickness of the book and do I want to spend my Christmas reading this? In early February I picked the book up again and started to read it. I don’t know about you but I like to read books with a highlighter this allows me to review the book quickly and remember important messages and ideas that may be valuable in the future.
On reviewing the book over the Easter weekend I realised that a lot of my highlighted ideas were to do with how Steve Jobs and Apple like to pitch and present their ideas/products.
Here are a few pointers which you may find helpful to you: Continue reading